About Oluwapelumi

A systems thinker with a builder's instinct.

Developer → operations specialist → growth leader.

I work at the intersection of product, marketing, technology, and commercial strategy. That breadth helps me see the full system - not just the campaign, channel, or dashboard in front of us.

Oluwapelumi OYETIMEIN
“Growth is not a collection of tactics. It is a connected system of insight, product value, execution, and learning.”

The journey

Built across disciplines. Proven across industries.

Few leaders move comfortably from technical architecture to customer acquisition, from a board-level question to the operating detail. That range is where I do my best work.

01

Technology first

My career began in software development and technical operations. That foundation still shapes how I work: understand the system, find the constraint, and build the right feedback loop.

02

Growth as a discipline

Across fintech, mobility, media, and technology, I have led acquisition, performance marketing, product adoption, and go-to-market work for products operating at meaningful scale.

03

Leadership that multiplies

I have built and led distributed teams across Nigeria, Uganda, Kenya, Ghana, Rwanda, the United Kingdom, and the United States - creating structure while helping people grow into stronger professionals.

04

Knowledge shared

As a former DigiClan president, Google Digital Trainer, mentor, advisor, speaker, and trainer, I have helped thousands of people make digital strategy more practical and useful.

Recognition

Credibility earned through the work.

  • CEO's Innovation AwardMedia24, 2018
  • Three-time #YTech100 Honouree2015, 2016, and 2019
  • #YTech100 Jury Member2021 and 2023
  • Top 1% Marketing MentorADPList

Member, Institute of Data & Marketing UK

Associate, Chartered Institute of Marketing UK

Google-certified digital business and advertising professional